NeLM news service
Change4Life launches its first alcohol campaign

Source: Department of Health (DH)

Date published: 07/02/2012 16:58

Summary
by: Nicola Pocock

A new nationwide Change4Life campaign launches today, warning people that drinking slightly over the recommended alcohol limits can seriously impact long-term health.  The lower-risk alcohol guidelines recommend that men should not regularly drink more than three to four units a day and women should not regularly drink more than two to three units a day.

 

The campaign will run for six weeks and will see TV adverts being shown on Sunday-Wednesday evenings, highlighting that regularly drinking about 2 large glasses of wine or 2 strong pints of beer a day triples the risk of developing mouth cancer and doubles the risk of developing high blood pressure.

 

Please see the link below for further details, including the resources available to support the campaign. 

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